Graphis Branding 5 presents 10 diverse successful case studies, spanning up to sixteen pages, by some of the biggest names in design today, including: KMS Team, Germany’s largest, independent studio who successfully produced its own Branding campaign; Landor Associates, on their work to unify Wolfgang Puck’s holdings, plus what it was like to brand the world’s tallest building, the Burj Dubai; Turner Duckworth, Sandstrom Partners and Young & Laramore for such diverse firms as Coca-Cola, Vespa and the Tazo Tea campaign with its eventual Starbucks buyout. In addition, more than 50 eye arresting Gold Award-winning branding campaigns from firms including Poulin + Morris, Sibley/Peteet, Wallace Church, Siegel + Gale, Duffy and Partners, BIG/Ogilvy & Mather and Concrete Design. This is a must-have for anyone interested in achieving successful branding for their clients.

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