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BranD 58 – Tell Me White | Blank Space: the Art for Breathing

BranD 58 – Tell Me White | Do you feel like you’re drowning in a glut of information and can’t breathe? The number of notifications on mobile phones is increasing, the ‘to-be-read’ list is getting longer and longer, and a large number of articles are forgotten in the favorites of social networking sites…

We’re in an age of information overload, and design -with the rise of saturated colours and intricate elements- doesn’t escape this. When excess of information begins to rob us of breathing space, stepping back to enjoy the blank spaces can be a treat. This issue is dedicated to exploring the best uses of minimalism in branding.