Trade Fair Design Annual 2016/2017
From: € 72,00
Trade fairs remain places where personal contacts are made, networks enlarged and innovations brought to market – in some cases, without any digital add-ons…
Description
Trade Fair Design Annual 2016/17 – The standard work in the trade fair design world.
The fully connected “Industry 4.0” has also found its way into the corporate presentations at trade fairs: real worlds are digitally extended by augmented reality or merged with virtual spaces to create new, all-engulfing brand experiences. And yet trade fairs remain places where personal contacts are made, networks enlarged and innovations brought to market – in some cases, without any digital add-ons…
This standard work once again documents the best trade fair booths of recent years and uses powerful visuals and informative texts to identify future trends.
By: Marinescu, Sabine / Poesch, Janina
Format: Paperback
Size: 9? x 12.2?
Pages: 288
Illustrations: About 250 photos
ISBN: 978-3-89986-257-7
Additional information
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Trade Fair Design Annual 2016/2017
From: € 72,00