Architecture presupposes inhabitants. Literature depends on readers. Art requires the viewer. Music demands listeners. But beyond these truths, culture today must touch a general audience to maintain its legitimacy. Make yourself heard or perish! This issue of Volume provides you with the tools you need to understand your failures and the strategies you require to succeed. In this 3rd issue of Volume the box contains Volume magazine and an “Extra Edition! Read all about it!” newspaper brought to you by C-LAB. Of course there is another AMO Bulletin. Finally, the long awaited interactive documentary “On the Borderline” on CD-ROM, based on the past nine ARCHIS RSVP events.